SOiL is the first South African company to produce certified organic aromatherapy products locally. SoiL farms, processes and markets their products. By owning most of that supply chain they are able to control the quality of their products. Participation in local communities encourages empowerment and a way to alleviate poverty. The Soil brand facilitates the route to market for the products made by these communities. Products are all organically certified, have no petrochemicals, parabens or synthetic fragrances. They go from the plant to the shelf and in so doing, minimize environmental impact. They are never tested on animals.